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Brand Marketing Designer

Confidential Web3 company

New York CityOn-site$200k to $220k
About the Company We are building a trading app for the rest of us. Sign up in seconds and get instant access to any on-chain asset without external wallets, bridges, or prior knowledge. We have social features that are actually useful: follow top traders with full access to their portfolio and trades, and find tokens early. We do all of this while providing best-in-class execution and data for experienced traders. About the Team You will be joining a GTM team of 5 based in-person in SoHo, NYC. Everyone on the team is crypto-native with experience from leading crypto and tech companies. We have high standards for ourselves and the people we work with. About the Role You will sit at the intersection of design and growth, partnering closely with the GTM and Product team to create content that converts: product feature launches, socials, growth campaigns, and more. You will be a steward of the brand system: expanding it, refining it, and building the visual world around it so that every touchpoint feels intentional and cohesive. Key Responsibilities - Evolve and document the brand system: typography, colour, illustration, visual language, and world-building - Design social media campaigns in close collaboration with the growth team - Collaborate with Product Design to craft cohesive and delightful brand touchpoints across our surfaces - Design merch concepts Requirements - 3-5 years of experience in brand or graphic design, ideally at a consumer app, agency, or culture-forward brand - A strong portfolio showing an eye for craft, systematic thinking, and executional range: able to zoom out to set direction and zoom in to ship quality assets - Comfortable experimenting with new tools, concepts, and design processes - Motion design and/or 3D skills are a meaningful plus - Personal crypto trading experience is a plus: everyone on the team trades, and it is what lets the product stand out amongst the competition
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