Arhit Das
Senior Marketing Manager
Remote
Senior Marketing Manager with 4+ years building marketing functions from zero across Web3 ecosystems, blockchain infrastructure, and emerging technology. Specializes in product marketing, growth strategy, and AI-native content systems. Currently leading end-to-end marketing for Astar Collective within Startale Group, co-building Soneium alongside Sony Block Solutions Labs.
Work Preferences
Salary
USD 90,000 – 110,000
Skills
Work Experience
Senior Marketing Manager
Startale Group (Astar Network)
Nov 2024 — Present
Owned end-to-end marketing for Astar Collective within Startale Group. Led the Astar Contribution Score (ACS) 100-day campaign driving $226M TVL and 3.57M unique wallets. Authored GTM positioning for Yoki Arcade, led LFGM multi-dApp activation across 30+ projects, managed content for 400K+ X followers and 63K+ Discord members, and built AI-powered content infrastructure. Shaped communications for Startale Group milestones including Series A, Startale SuperApp, and Japan's first trust bank-backed yen stablecoin (JPYSC).
Web3 Growth and Partnerships Lead
Vurse
Apr 2024 — Oct 2024
Founding member of the Web3 team at a short-form video platform (1M+ users, No. 1 UAE App Store). Led full GTM transition from Web2 to onchain, defined Web3 positioning, launched the Vurse Creator Collective onboarding 20+ creators with 500K+ combined audience, and closed ecosystem partnerships including KGen, Camp Network, Huddle01, and Push Protocol.
Strategy Lead
IntoTheVerse Inc.
Feb 2023 — Apr 2024
Built marketing function from zero at a multi-chain Web3 gaming studio backed by Solana Foundation, Aptos Foundation, and others. Defined brand positioning and GTM for two game titles. Contributed to 1st place finishes at Aptos World Tour Hackathon Singapore and BONKATHON. Helped Intrant Inferis reach 11,500+ players and 58,000+ game sessions in early access.
Product Analyst
SciNet
Aug 2022 — Jan 2023
Supported product roadmap execution for a decentralized life sciences (DeSci) research and investment platform. Contributed to epic creation, sprint planning, and milestone tracking. Analyzed Web2-to-Web3 product transition to inform feature prioritization and positioning.
Data Analytics Researcher
Algoma University, Canada (Mitacs Globalink)
May 2022 — Aug 2022
Awarded a competitive Canadian government research fellowship. Applied predictive modelling and stakeholder data analysis to Great Lakes environmental sustainability research.
Marketing Strategist
Linguee Global Solutions
Sept 2021 — Aug 2022
Designed and executed multi-channel marketing strategy for an early-stage startup, building digital presence through content creation, SEO, and demographic analysis. Managed cross-functional team and led delivery of an in-house HRMS platform within budget.
Education
Vellore Institute of Technology
B.Tech · Computer Science and Engineering