Andrey Aksenov
Growth Marketing Specialist
Saint-Petersburg, Russia
Product marketing and growth manager with 5+ years of experience in digital, fintech, crypto/Web3, DeFi, trading infrastructure, and AI-driven products. Specializes in user acquisition, activation, go-to-market strategy, growth funnels, partner mechanics, and performance-oriented campaigns. Core strength is turning complex technology products into clear user journeys, strong positioning, and measurable growth.
Work Preferences
Salary
USD 48,000 – 250,000
Skills
Work Experience
Prediction Market Lead
TONCO
Jan 2026 — Apr 2026
I was invited to support the launch and promotion of TONCO prediction markets. My work focused on user participation, partner campaigns, KOL relations, media coordination, and ecosystem visibility. I built marketing strategies around trending news and high-attention market events, led collaborations with external projects, and helped expand the product offering through partner-led prediction markets. Key results include 10+ partner events, 200% WAU growth, and 400% growth in weekly platform volume.
Growth Lead
MAIN (Algebra Labs)
Apr 2025 — May 2026
MAIN was building the Execution Layer for Agent Finance, helping AI agents turn intent into real onchain execution through MCP-based strategy orchestration, multi-protocol execution, state management, and x402-ready payments. I lead growth, partnerships, BD, and ecosystem strategy across DeFi, AI agents, infrastructure partners, and L1/L2 ecosystems. My work includes GTM strategy, user acquisition, onboarding funnels, referral mechanics, partner materials, grant applications, product positioning, and ecosystem expansion. I helped reposition MAIN from an AI-powered DEX into an agent-native DeFi execution layer. I also worked closely with product, design, and engineering teams on UX flows, feature requirements, landing pages, user-facing copy, and product improvements. Key results include growing testnet traction from 0 to 25,000+ applications and securing collaborations with Surf.AI, HeyElsa, Synth, Cookie3, Layer3, KITE, SKALE, and other ecosystem partners.
Marketing Manager
TONCO
Jun 2024 — Sept 2024
Tonco is the first DEX on TON with concentrated liquidity. I supported the initial launch of Tonco TMA and DEX, preparing and executing the GTM plan for the launch stage. My work included content, advertising campaigns, community management, partner collaborations, and campaign execution. Key results include attracting 100,000 MAU to Tonco TMA in the first two weeks after launch and delivering 10+ collaborations with TMA ecosystem projects.
Senior Marketing Manager
Rubic
Dec 2020 — Jun 2025
Rubic is a cross-chain DeFi aggregator supporting 100+ blockchains and 360+ DEXs, bridges, aggregators, and intent-based providers. I worked across growth marketing, product marketing, community, partnerships, B2B marketing, and ecosystem campaigns. I built and executed campaigns to attract users, grow product usage, support integrations, and increase visibility across Web3 ecosystems. I helped build partnerships with 50+ ecosystems, including Ethereum, BNB Chain, Avalanche, Polygon, NEAR, Linea, Mantle, zkSync, Solana, Arbitrum, Berachain, BTC L2s, and other EVM and non-EVM networks. Key results include 150,000+ campaign participants, 200k+ acquired users through testnet and ecosystem strategies, 100-150% growth in swaps through integration campaigns, and 40% retention growth through the Swap2Earn reward mechanic. I also scaled Discord from 700 to 30,375 members, Telegram from 1,000 to 9,234 members, and Reddit from 0 to 11,124 members. I created B2B offers, partner presentations, integrator materials, SMM strategies, AMA scripts, campaign updates, launch content, and product communications. I also managed a small B2B marketing team focused on new integrators, partner growth, and campaign execution.
Education
ITMO University
Master's Degree · Innovative Entrepreneurship
2022 – 2024
SPSEU
Bachelor's Degree · Advertising and PR in Business
2018 – 2022