VP of Marketing | CMO | CGO
Denver, CO
Systems-first growth architect with 19+ years building marketing infrastructure that transforms investment into predictable, scalable revenue. Pioneer in AI adoption across marketing and sales. Track record of $240MM+ in documented revenue impact across global brands including Microsoft, T-Mobile, Costco, Amazon, and Hertz. Led cross-functional teams of 12-15+, managed $24MM+ in annual media investment.
Salary
USD 180,000 – 250,000
Jones Law Firm, PC
Nov 2024 — Jan 2026
Recruited to build a scalable growth operating system for a high-growth professional services firm. Scaled revenue 25% ($8MM to $10MM+) in under 12 months. Increased marketing throughput 7x via AI automation. Grew sales conversion from 25% to 45%. Achieved 92% consultation show rate. Reduced paid acquisition to $109 CPL (27% below target).
Web Growth Gurus LLC
Jul 2023 — Nov 2024
Founded and scaled growth consultancy delivering brand, go-to-market, and revenue acceleration strategies. Built AI-powered experimentation frameworks increasing A/B test win rates by 112% across 26 industries. Successfully exited through acquisition by a PR firm.
Evolv AI
Jun 2022 — Jul 2023
Led enterprise client growth strategy for AI-native decision platform across North America and Europe. Delivered 4x ROI through AI-enabled experimentation. Architected AI-led optimization frameworks automating multivariate testing.
Contentsquare
Mar 2020 — May 2022
Advised Fortune 500 organizations on digital experience optimization. Drove $138MM in incremental revenue for 30+ global enterprise brands including Microsoft, Costco, T-Mobile, Zillow, ServiceNow, and Dropbox. Increased client retention by 17%.
Amazon (Amazon Hub)
Jun 2019 — Mar 2020
Directed global B2B marketing strategy for Amazon Hub. Reduced CPA by 53% while increasing qualified demand by 26%. Launched and scaled global B2B demand generation engine.
Hertz
Nov 2017 — Jun 2019
Led enterprise digital product, UX, and optimization initiatives across Hertz, Dollar, and Thrifty brands. Generated $102MM in incremental revenue. Increased conversion by 10 BPS across global brands.
Dealer.com (fka Haystak Digital Marketing)
Nov 2015 — Oct 2017
Led large-scale growth operations across 750+ automotive dealerships, overseeing $24MM in annual media spend. Transformed $2MM loss-making portfolio into $1MM profit center within 8 months. Managed team of 12-15 strategists.
Neogenomics Laboratories
Jan 2013 — Jan 2015
First marketing hire responsible for building the digital marketing function from the ground up. Increased organic traffic 93% and leads 21% while reducing CPL 45%.
Strategy Marketing Consulting LLC
Jan 2012 — Jan 2015
Founded consultancy advising companies on competitive analysis, go-to-market strategy, market entry, product launches, SEO/PPC, and marketing operations.
Power Bolt and Tool
Jan 2012 — Jan 2013
Increased sales 30%, site traffic 2,800%, and retention 26% while improving margins 7% and reducing buying cycle time 20%.
DD's Product
Jan 2007 — Jan 2012
Launched medical device internationally, selling 80K+ units via traditional and digital marketing. Managed regulatory communications for U.S. launch.
MS · Internet Marketing
MBA · Finance
BS · Marketing & Management