Brendan Walters
Head of Marketing
Boston, MA
Growth marketing leader with 10+ years of experience building repeatable revenue engines for startups and growth-stage B2B software companies. Track record includes zero-to-one go-to-market execution, demand generation leadership, inbound pipeline creation, account-based marketing support, and cross-functional ownership from strategy through execution. || 2x First Growth Hire // 2x Exits
Work Preferences
Salary
USD 170,000 – 250,000
Skills
Work Experience
Head of Marketing
Zeck, Inc.
Feb 2022 — Present
First growth hire, brought in just prior to go-to-market to build and execute the company's growth strategy from the ground up. Drove 100% year-over-year growth for four consecutive years through hands-on ownership of growth strategy, channel execution, and rapid optimization across the funnel. Owned marketing end-to-end as an individual contributor and senior leader, aligning go-to-market execution with CEO- and board-level priorities.
Digital Marketing Manager
Diligent Corporation
Mar 2021 — Feb 2022
Guided integration of marketing campaigns and operations following acquisition. Led the 2021 second-half demand generation push across content syndication, review sites, and paid search, surpassing forecasted goals by 50%. Supported scalable pipeline creation through channel mix optimization and performance tracking.
Digital Marketing Manager
Steele Compliance Solutions
Aug 2019 — Mar 2021
Led strategy and execution for all digital marketing, owning growth initiatives across channels in a B2B environment. Maintained company growth through COVID by identifying resilient, efficient channels and reallocating investment toward high-performing programs. Contributed to the company's growth trajectory prior to its acquisition by Diligent Corporation.
Digital Marketing Manager
Osprey Software
Apr 2017 — Aug 2019
Sole marketer for both service and product divisions, responsible for growth strategy, go-to-market execution, content, technical writing, website management, SEO, and paid search. Increased inbound lead generation by 1,150% and website traffic by 1,375%. Helped position the business for acquisition by Steele Compliance Solutions.
Co-founder, Chief Operating Officer
AceUp
Aug 2015 — Jul 2016
Co-founded a SaaS startup and helped lead operations in an early-stage company environment, strengthening zero-to-one startup and cross-functional leadership experience.
Digital Marketing & Business Development Consultant
Sole Proprietor
May 2015 — Apr 2017
Advised businesses on digital marketing, business development, and growth strategy, with exposure to startup and early-stage operating challenges.
Education
Harvard University Extension School
A.L.B. · Government (minors in Finance and Economics)