Marketing Manager
Liberty Hill, TX, USA
Experienced marketing leader with 15+ years in brand management, digital strategy, and multi-channel marketing. Proven track record managing multi-million-dollar budgets, leading teams, and driving measurable results across real estate, financial services, and non-profit sectors. Holds an MS in Management and Leadership and CompTIA Project+ certification.
Salary
USD 73,000 – 105,000
Pacesetter Homes
Jan 2023 — Jan 2026
Developed and implemented marketing standards, processes, and strategies to increase qualified leads and sales. Managed a multi-million-dollar budget across 21 communities in the Austin market. Implemented self-guided tour technology, digital signage, and redesigned the company website. Created content marketing and SEO strategies, established KPIs, managed brand reputation, and oversaw the marketing department and team members. Developed HubSpot CRM systems to support customer intimacy and referral strategies.
Greater Texas | Aggieland Credit Union
Jan 2019 — Jan 2023
Directed third-party vendor relationships and created marketing strategies aligned with organizational goals. Served as primary marketing lead during core banking conversion. Pioneered the first separate digital brand experience for the credit union. Enhanced marketing efforts resulting in 13 awards in 2021/2022. Developed B2B marketing materials and collaborated cross-departmentally to enhance employer positioning and campaign effectiveness.
Redeemer Lutheran Church and School
Jan 2010 — Jan 2019
Managed a team of over 15 individuals to meet production needs. Led an extensive rebranding campaign including a name change and complete overhaul of branding elements. Implemented multi-channel marketing strategies for a Pre-K through 8th grade school. Established the organization's first creative team, managed large-scale events (1000+ attendees), and launched live streaming of worship services. Developed digital communication strategies and maintained a robust social media presence.
MSc · Management and Leadership
? – 2022
BSc · Business - Marketing Management
? – 2016