Chief Marketing Officer
Chief Marketing Officer with 20+ years of experience driving revenue growth, brand transformation, and demand generation across B2B and B2C organizations within regulated and high-growth environments. Proven expertise in building omnichannel marketing strategies, aligning marketing with sales and operations, and leading enterprise-wide digital transformation initiatives.
Arrow Security
Jun 2025 — Present
Lead enterprise-wide marketing, communications, and demand generation strategy for a multi-state security services organization. Direct brand architecture, vertical expansion initiatives, and integrated marketing programs. Partner with Sales and Operations leadership to optimize customer acquisition and retention. Modernize marketing technology, analytics, and reporting frameworks. Oversee public relations, thought leadership, media relations, and community engagement.
New American Funding
Jul 2024 — Jun 2025
Managed regional marketing operations, branding, and sales support in a highly regulated mortgage lending environment. Executed cross-channel marketing campaigns. Built division-wide social media strategy. Secured and managed affinity partnerships generating incremental closed loan volume and referral growth. Delivered executive presentations and sales enablement materials.
Cardinal Financial Company
Jul 2021 — Jul 2024
Directed regional marketing operations and branding strategies across multiple states. Implemented omnichannel marketing initiatives including SEO, PPC, social media, and digital campaigns. Led onboarding processes and SOP development. Delivered sales and marketing workshops. Managed customer experience initiatives and reputation management.
Contour Mortgage
Feb 2017 — Jun 2021
Led regional marketing operations and brand strategy for a high-growth mortgage division. Executed integrated B2B and B2C marketing campaigns including SEO, PPC, social media, and digital advertising. Directed onboarding, training, and development programs. Built strategic partnerships expanding brand visibility and referral networks.
Mid-Island Mortgage Corporation
Jan 2014 — Jan 2017
Directed corporate marketing strategy, branding, and compliance-based initiatives. Managed creative teams, social media strategy, and content development. Implemented marketing technologies and CRM tools. Delivered executive presentations and sales materials. Produced integrated marketing programs across digital, print, events, and corporate communications.
Vanguard Funding LLC
Sept 2013 — Feb 2014
Company Closed.
Gold Coast Bank
Jan 2012 — Jan 2013
Temp Assignment.
Ideal Mortgage Bankers
May 2005 — Nov 2011
Company Closed.
BA · Communication
? – 2004
Liberal Arts
? – 1998