Brand Builder | GTM Strategist | C-Suite Marketing Partner
Orlando, FL, USA
Marketing leader with 18+ years transforming business challenges into high-growth opportunities. Experienced across cybersecurity, workload automation, managed services, SaaS, and more. Skilled in GTM strategy, brand storytelling, digital marketing, and integrated campaigns, managing $10M+ budgets and driving up to 3X pipeline growth. MBA – Australian University, Vice Chancellor's Scholar.
Salary
USD 230,000 – 280,000
HCLTech
Dec 2023 — Present
Led $10M+ budget for global B2B SaaS marketing strategy for cybersecurity portfolio. Drove 35% pipeline growth via AI-driven omnichannel campaigns. Managed 10+ global agencies, executed 25+ annual events/tradeshows, and owned relationships across 100+ global accounts. Developed strategic partnerships with Gartner and Forrester.
HCLTech
Oct 2021 — Nov 2023
Led SEO and digital marketing strategy driving 170,000+ monthly unique visitors and $1.8M monthly revenue. Scaled affiliate marketing program with 130 partners generating $220K incremental monthly revenue. Improved PPC click-through rate by 245% and reduced cost-per-acquisition by 13%.
HCL Canada Inc.
Apr 2018 — Sept 2021
Managed $4M marketing budget and executed 50+ integrated campaigns across B2B SaaS workload automation and IT portfolios, delivering 5X pipeline growth. Launched 50+ global GTM programs generating 8K+ leads globally. Directed ABM initiatives targeting 200+ high-value accounts, generating $3M incremental cross-sell pipeline.
HCLTech
Oct 2016 — Mar 2018
Managed demand generation campaigns for 10+ M&A clients, increasing qualified pipeline by 30%. Executed email marketing campaigns improving open rates by 51% and CTR by 18%. Optimized website SEO using Moz Pro and launched content syndication programs.
Accenture
Jan 2013 — Sept 2016
Led B2C loyalty programs and multi-channel campaigns across Asian markets, increasing customer engagement by 28% and retention by 22%. Expanded market reach by 15% through demographic-driven marketing strategies. Improved loyalty program participation by 35%.
Nokia
Aug 2009 — Dec 2011
Developed and executed internal and external communications strategies across Asia and MENA regions, increasing message reach by 35%. Led employee engagement programs, executive communications, and media relations. Directed change management communications and community outreach.
MBA · Marketing
BE · Electronics