BD & Growth Leader | $1M+ Revenue Generated
📍 London, UK
BD & Growth leader with $1M+ revenue closed across Web3. Expert in KOL campaigns, outbound systems, CRM infrastructure, and creator partnerships. Built sales functions from zero at Cookie3, CR3ATOR Labs, and 3look. Background spans PR, ambassador programs, and creator economy platforms. 1,000+ KOL network. Superteam UK member.
Salary
USD 50,000 – 80,000
3look
Mar 2026 — Present
Leading BD for a Web3 creator campaign platform, from pipeline management to deal structuring and client delivery, sourcing and closing the first client. Managed live campaigns end-to-end, with first campaign delivering 15x the content and 2.7x the reach of traditional KOL campaigns at the same budget. Built CRM infrastructure from scratch with custom scoring, automated outreach sequences, and pipeline dashboards.
Cookie3
Apr 2024 — Mar 2026
Closed $400k+ in sales revenue and $1.5M in ecosystem rewards. Managed and cleaned CRM pipeline of leads, built repeatable outbound playbooks with ICP definition, lead scoring algorithm, messaging frameworks, and AI-powered prospecting workflows. Collaborated with product teams to translate partner feedback into integration priorities and feature improvements.
CR3ATOR Labs
Mar 2024 — Present
Advised on KOL marketing campaigns for top and emerging Web3 companies, leveraging data-driven strategies to optimize performance and maximize ROI. Built a global network of 1,000+ KOLs covering key regional markets. Secured $500k in revenue including high-value event sponsorships and deals with Bonk, Avalanche, and LFJ.
EAK Digital
Oct 2022 — Apr 2024
Crafted and executed PR and marketing strategies for top Web3 companies. Achieved organic PR placement in top-tier outlets such as CoinDesk & Decrypt. Wrote a range of content pieces including PR, blog posts, op-eds, and Q&As.
TM Gaming Academy Ltd.
May 2021 — Oct 2022
Built and scaled a 3,000+ member play-to-earn community, securing partnerships with Axie Infinity, Star Atlas, and Community Gaming. Led growth efforts driving user growth and ecosystem integration.
Biz Italia
Sept 2020 — Oct 2022
Secured 50+ hotspot deals in key locations to expand the Helium DePIN ecosystem. Applied data-driven strategies, optimizing user acquisition and retention efforts.
Professional Certificate · Fintech (Cryptocurrencies, Blockchain, AI)
? – 2020
Certificate (CORe) · Business Fundamentals (Economics, Accounting, Finance, Business Analytics)
? – 2020
Certificate · Digital Transformation in Business (Strategic Investments)
? – 2020
Certificate · Investment Foundations (Finance, Ethics, Investment Roles)
? – 2020
Certificate · Venture Deals (Venture Capital, Negotiations)
? – 2022
Certificate · VC Analyst Cohort (Deal Sourcing, Due Diligence, Market Analysis, Tokenomics)
? – 2022