Icy
Community Manager and Brand Designer
📍 US
Brand designer, art director, and community builder with 4+ years in crypto and gaming. Built Icybear from zero as a solo founder: full identity system, 3D character direction, and organic audience growth with no budget. Professionally scaled NFT and GameFi communities from zero to tens of thousands. Experienced in crisis communications, cross-functional remote leadership, and B2B partnerships. Fluent in crypto culture. Fully remote-native.
Work Preferences
Salary
USD 80,000
Work Experience
Community Manager and Brand Designer
Genesis Technologies FlexCo
Jan 2026 — Present
- Sole creative hire on a 5-person team for Treasure Hunter (GameFi - Fogo) - Owned brand identity, marketing creative, and community output - Produced social campaign graphics and game trailer exceeding 2.8K views from a zero-follower account, no paid spend - Led pre-launch campaign driving 6.2K+ unique users and 9.4K+ sessions within 30 days - Built community presence across live sessions, AMAs, and partner activations
Community Manager and Lead Designer
BeraTone
Jan 2024 — Nov 2025
- Led 2D and 3D art direction across all brand touchpoints - Directed France-based external art studio and a team of 4 on brand assets - Managed launch of 6.5K rigged 3D avatar collection: $250K revenue in week-1 sellout - Art directed social and campaign content across a 50K+ X audience and 10K+ Discord - Led Discord classes training community members to produce branded content - Managed crisis comms during a critical brand moment and drove re-engagement
Community Manager and Lead Designer
Tubby Cats
Feb 2022 — Dec 2023
- Designed graphic system for a 20K-piece digital collectible collection - Art directed a globally-distributed 6-person art team - Produced weekly community programming for a 25K+ X audience and 10K+ Discord - Directed a 400+ attendee live event in Brooklyn: venue, partnerships, merch, and logistics - Curated recurring art drop program, briefing artists on themed event pieces in advance
Education
Arizona State University
BS · Communication